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At Reina + Co, we help creatives like you who have all the ideas and want help focusing on the most important things. We want to empower you with the tools you need to take decisive action that will help you to grow a business that's Fueled with Heart.
June
26
2018
Podcast
FWH 013: The 5 Pricing Myths & Mistakes of Creative Entrepreneurs

FWH 013: The 5 Pricing Myths & Mistakes of Creative Entrepreneurs

As we get started or grow in our businesses, it’s important to evaluate our pricing. But pricing can be a difficult task to accomplish. 

Without diving deep into the money mindset portion of how you price your services, we’re discussing the 5 myths I see most often in businesses as people set their rates. These myths hold business owners from making a profit and holds them back from being able to have a sustainable creative business. Thinking about pricing is critically important to a business owner for myriad reasons that we’re digging into in this episode!

SIDE NOTE: I don’t agree with charge what you’re worth. You’re worth infinitely more than the $500 somebody pays you for a service.

BOTTOM LINE: Understand your value and how much your service or product is worth

We’re answering these questions in this week’s episode:

-How to set your prices
-Why undercutting and pricing cheaply is not a good strategy
-Where you should have your pricing
-Why you should add value rather than giving them a discount

We have created a gift for you!

You know you need to crunch the numbers for your biz, but you’re ‘not a numbers gal’? Fear not! Follow these steps with our freebie below to gauge the health of your biz!

Sustainable Habit Builder of the Day:

Find an accountability buddy for a health goal. I’m doing whole 30 with my friend Emily.

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